portfolio

Stayfree Panty Party

Launch Website

In the Spring of 2014, Real Interactive put together the microsite for Stayfree's Panty Party campaign. The goal of the campaign was to bring awareness to Stayfree's wide range of feminine products. They wanted to squash the myth that granny panties are required.

MY ROLE:
Based on the logo, I designed the underwear icons representing nine different styles of panties, and the five icons that appear in the slider manifesto. I also created illustrations and concepts for presentation to the client.

Stayfree Panty Party underwear icons

Stayfree Panty Party manifesto icons

Stayfree Panty Party home page

Stayfree Panty Party products page

Stayfree Panty Party hero image illustration

Stayfree Panty Party hero image illustration